Bammer Real Estate Startup
BRANDING AND WEB DEVELOPMENT FOR SWISS REAL ESTATE STARTUP
Creating a brand
For a major Swiss investment company TEQQED created a brand from scratch. Starting with a name that would be suitable for the entire European market. Challenging, because of the differences in languages, culture and technological adaptation in the different countries. Ultimately Bammer was chosen. A name that’s easy to spell, remember and above all very catchy.
An extensive analysis of the market, audience and concept resulted in a very clean and modern company image. It transcends technology, reliability and innovation. The color scheme, typography and content in general are attuned to an older, but progressive target audience.
Axentum Holding AG is a Zurich based investment company. After several failed attempts at creating a solid brand and concept with Swiss companies they found TEQQED. Soon after the initial meetings the NDA’s and contracts were signed.
Within 8 weeks the brand was created, the wireframes and flowcharts were in te making and the first conceptual app screens had been finalized. Unfortunately, the project is on hold for the time being and the website has been put in ‘coming soon’ mode.